Project TiVo

It looks as though TiVo is getting in on the whole “viral marketing” bandwagon.  Done with a pretty obvious nod to Lost‘s “Dharma Initiative” films, the Project Bluemoon video talks about where TiVo came from.  You can grab a much higher quality version at tivo.com/bluemoon.  I can’t decide which part of the video I liked the most… beer or the giant robot. <grin>

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